Level Up Your Coaching with the Most In-Demand Skill in the Health & Fitness Industry!

 

Get Certified in the Science-Backed Breathing Method Proven to Enhance Efficiency and Boost Performance!

 

Very Special 4-Day Advanced Oxygen Advantage Instructor Training

New York City, July 17-20, 2025


Limited to 10 Participants
.
Tiered Pricing. Don't Miss Out on the Best Deal!


⭐April 10 - April 30 - You Pay ONLY USD $1495 (Save $400!)
⭐May 1 - May 21 - You Pay ONLY USD $1595 (Save $300!)
⭐May 22 - June 11 - You Pay ONLY USD $1695 (Save $200!)
⭐June 12 - July 2 - You Pay ONLY USD $1795 (Save $100!)
⭐July 3 - July 16 - You Pay USD $1895

 

REGISTER TODAY FOR ONLY USD $1495! (Price Goes Up May 1!)

⭐Take Advantage of EARLY-BIRD Pricing⭐ 

Register by February 28 and SAVE $100!

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REGISTER TODAY TO GET CERTIFIED & SAVE $100!

For Both Veteran & Beginner Coaches Alike!

As an Advanced Oxygen Advantage Instructor, you will have the skills you need to build a successful coaching business or enhance your existing business with one of the fastest growing modalities in the health and fitness industry!

 

Having the Advanced Oxygen Advantage Instructor Certification makes you an expert and industry leader in the movement to incorporate functional, performance breathing into life and sport.

 

Your clients and athletes will benefit from your ability to help them improve their health, life and performance in these key areas: 

Enhanced Athletic Performance

Improve aerobic and anaerobic capacity, identify and correct breathing and movement pattern disorders, boost oxygen delivery, improve breathing and movement efficiency 

Improved Stress Management

Nervous system conditioning, improve physical and mental resilience, reduce anxiety, increase adaptability

Better Sleep and Recovery

Learn to consciously down-regulate, vagus nerve activation, improve HRV, alter physical, mental and emotional states at will, maintain functional breathing while unconscious for regenerative sleep, reduce symptoms of sleep-disordered breathing, reduce fatigue

Enhanced Cognitive Function

Improve oxygen delivery to brain, enhance focus and concentration, improve memory, learning capacity, absorption of information and problem-solving skills

Improved Overall Sense of Well-Being

Promote cardio-respiratory health, reduce long-term pain and chronic inflammatory response, bolster immune system, create a sense of greater vitality

The Oxygen Advantage Is a Revolutionary Approach to Breathing Designed to Optimize Health & Performance!

The Oxygen Advantage method corrects underlying dysfunctional breathing patterns and improves oxygen delivery to the cells in order to boost athletic performance, enhance mental focus, reduce stress, and improve overall well-being.

 

By combining scientific principles with practical exercises, the Oxygen Advantage is accessible to and effective for everyone, from elite athletes to everyday individuals.

 

The practical exercises focus on two pillars: functional breathing and the simulation of high altitude training.

Functional Breathing Training

  • Nose Breathing vs Mouth Breathing
  • Identify Breathing Patterns Disorders
  • Learn to Open Airways Naturally
  • Combat Exercise-Induced Asthma
  • Breathe Easy, Even During Movement
  • Tap Into Nervous System & Stimulate Vagus Nerve
  • Reduce Anxiety, Breathlessness & Fatigue
  • Boost Mental & Physical Performance
  • Enhance Focus & Concentration
  • Improve Posture & Sleep
  • Feel Happier, Healthier & More Resilient
  • Track Your Progress & Spot Trends

Simulation of High Altitude Training

  • Understand the Benefits of Hypoxic-Hypercapnic Exercises (Breath Holds)
  • Improve Aerobic & Anaerobic Capacity
  • Delay Lactic Acid & Muscle Fatigue
  • Perform Faster, Harder, Longer with Greater Efficiency 
  • Increase Erythropoietin (EPO) Safely, Naturally & Legally
  • Boost Your Body's Response to Exercise
  • Improve Repeated Sprint Ability
  • Reduce the Build-Up of Oxidative Stress
  • Recover Better & More Quickly
Sign Me Up!

Breath Coaching, NOT Breathwork!

Many breathwork techniques focus on hyperventilation and conscious connected breathing to facilitate a transient experience. This work can be powerful for taking your clients on a euphoric journey, but the results are too often short-term and unsustainable.


The Oxygen Advantage focuses instead on highly individualized techniques, titrated according to the client’s specific needs, in order to create long-term and sustainable adaptations that meet the desired goals.



Breath coaching paves a path toward self-reliance. Through the Oxygen Advantage method you will empower your clients with an understanding of the underlying foundational principles of respiratory physiology so they can gain greater control over their experience of daily life.

Breath Coaching

  • Adaptive & Goal-Focused
  • Functional Breathing for Daily Life
  • Promotes Self-Reliance & Personal Freedom
  • Cultivates Skills for a Lifetime
  • Appropriate & Effective for Anyone

Breathwork

  • Non-Adaptive & Experience-Focused
  • Non-Functional Breathing Unsuited for Daily Life
  • Requires Guidance Outside of Self
  • Often a One-Off Transient Experience
  • Comes with Precautions & Contraindications

Breathing Pattern Disorders Affect

  • 9.5% of the studied adult population (1)

  • 29% of people with asthma (2)

  • 75% of people with anxiety (3)

  • 50% of people with low-back pain (4)

  • 100% of the almost 1 BILLION people globally with obstructive sleep apnea

These percentages tend to go UP within the athletic community!

Just because someone has excellent cardiorespiratory fitness, does NOT guarantee that their breathing pattern is functional.


1. doi: 10.1002/14651858.CD009041.pub2. PMID: 23728685; PMCID: PMC11379427. 2. doi: 10.1136/bmj.322.7294.1098. PMID: 11337441; PMCID: PMC31263. 3. doi: 10.1186/2045-7022-2-18. PMID: 22992302; PMCID: PMC3502326. 4. PMID: 29181255; PMCID: PMC5685417.

As coaches, you are already working with these people!

 

They are in your offices, your gyms, your studios, on your mats and on your treatment tables.

They are seeking help for everything, BUT their breathing, simply because they don't know to ask.

Think of how much more impactful you can be by addressing this fundamental underlying dysfunction that is negatively impacting their quality of life!

Join a Flourishing Community of Over 4,000 Breath Coaches Worldwide, and Improve the Lives of Your New and Existing Clients Using the Oxygen Advantage Method!

Yes! I want to learn this highly in-demand skill and improve the lives of my clients! Sign Me Up!

What Makes this 4-Day Fully Immersive Training Unique?

⭐2 Master Instructors

Beyond a combined breath coaching experience of over 12 years, Tara also brings an extensive background in anatomy, neurology and biomechanics, while Bob brings a rich understanding of HRV and biofeedback for improved performance.

⭐4 Complete Days

Instead of the typical 3-day training, Bob and Tara add an entire day (at NO added cost) to hone your coaching skills, explore case studies, brainstorm implementation strategies and troubleshoot contraindications and performance plateaus. The 4th day is unique to this NYC training and is absolute GOLD.

⭐NYC Experience

Located in the heart of New York City, the Balance Arts Center is only a few blocks away from the iconic Empire State Building! Your 4-day learning hub is within walking distance of countless legendary attractions or just a quick subway/taxi ride to any major site.

⭐Continued Support

In addition to lifetime access to all course material via your personal online portal, Bob and Tara keep the lines of communication open indefinitely to help you as you complete your exam and case studies and for long-standing support and mentorship.

7 Reasons You Need to Incorporate Performance Breathing into Your Coaching in 2025

 

Have More Questions?

Bob and Tara would love to chat with you privately!

Click Here to Book a Call & Let's Talk About Your Goals with this Program!

About the 4-Day Certification

Click on the plus sign to the right to expand each section.

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Who Are Your Master Instructors?

Tara Bianca

Tara is an LMT, Holistic Health Coach and Oxygen Advantage Master Instructor. She's been a holistic health practitioner for the past 20 years, based out of New York City. She's also the owner of BE Light Transformative Therapy, an online health and wellness education company, specializing in therapeutic breathwork, bodywork, mindset and sound healing.

She has coached thousands of people over the years to cultivate greater breath and body awareness so as to reduce their pain, increase their energy, improve their mobility and truly shine as their authentic selves in the world. She is well-versed in a number of different breathing techniques, including Oxygen Advantage, Buteyko Method, Transformational Breath, Pranayama and Qi Gong.

She is passionate about building a global community that is dedicated to achieving optimal health and wellness – for people and for planet – as holistically as possible. To that aim, all her programming at BE Light is designed to truly empower you with simple tools that allow you to regain full autonomy over your health and happiness so you can BE your greatest self and live your best life.

Bob Soulliere

Self-directed explorer of human performance and potential, Bob Soulliere is an Oxygen Advantage Master Instructor, Level 2 Wim Hof Method Instructor, and Level 2 Buteyko Instructor based in Washington, DC. He trained directly under Wim Hof, HRV clinician and practice leader Dr Jay Wiles, and global breathing expert Patrick McKeown.

Through his company, Breathe Your Power, he puts people back in touch with their innate powers, their native capacity to modulate their autonomic nervous system and their experience of life, to become resilient, happier, healthier, stronger, improve performance, find their voice, stay present, and shift their lives with more ease and grace.

He has trained thousands since 2017 using breath, HRV training and biofeedback, mindset, learning about physiology and neurology, aligning with circadian programming, fun, controlled stressors (such as cold), and community to create a space for exploration, growth, performance optimization, and transformation.

Hear Directly from Our Students!

 

Abby Hasko

Pilates Instructor & ELDOA Trainer

My knowledge of breathing has transformed completely! I am blown away by how fundamental this work is for every human being, in order to live more efficiently and with a sense of control. This training is absolutely mandatory for anyone working in the health and wellness space.

Jason Fitzgerald

Exercise Physiologist & Breathwork Practitioner

This program was great! I'd recommend this training to anyone looking to take their breathing education to the next level. I am grateful to have spent the time in person with Bob and Tara as there is such power in breathing with community.

Robin Giacomo

Breathwork Facilitator, Yoga Teacher, Personal Growth Coach

I knew I was in for something great, but this training exceeded my expectations on every level. Not only did I deepen my understanding of the science behind breathwork, amplifying my big "why" for the training and boosting my confidence, but I also reconnected with the mystery right under our noses. It’s not every day that a training can deliver science while also touching the very essence of our existence in a way that makes you want to share it with every breathing human who's willing to learn more about themselves. Please, don’t walk—run—when Tara and Bob offer another training. Like me, you’ll be a different person for it. And the impact of this work ripples outward, potentially transforming the collective and helping to elevate humanity as a whole.

Christopher Truffa

Director of Operations,  Learning and Development

The Oxygen Advantage training was a game-changer for me. I went in curious and came out completely transformed in how I think about breathing and overall health. The class didn’t just teach techniques—it gave me a deeper understanding of how powerful the breath is in regulating stress, improving performance, and connecting with the body in a more mindful way. The instruction was clear, well-paced, and deeply grounded in both science and real-life application. I felt supported every step of the way and appreciated the emphasis on personalizing the techniques to meet individual needs. After just a few days, I noticed increased energy, better focus, and a surprising sense of calm throughout the day. If you're looking for a simple yet profound way to improve your mental clarity, physical endurance, and emotional balance, I can't recommend the Oxygen Advantage training highly enough. It’s a tool for life. Thank you again for such a wonderful experience.

Edoardo G. Buenaobra

Mentor, Guide & Community Builder

After experiencing this training firsthand, along with the level of knowledge that Bob and Tara have in this field, if someone is thinking of becoming a breathing instructor, it is clear that this is THE breathing course that is most accessible, supportive, and evolving with updated resources and materials. Stoked with my decision to do this training!

Are You Ready to Take Your Coaching Skills to the Next Level While Improving the Health and Performance of Your Clients?

 

Become a Certified Advanced Oxygen Advantage Instructor Today!

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Refer colleagues and friends and receive a 10% reward!

Get 10% of the registration fee for any referral who pays in full.
You must be paid in full yourself to be eligible.

Simply email Tara with the names of your referrals to receive your reward: [email protected]

Very Special 4-Day Advanced Oxygen Advantage Instructor Training

New York City, July 17-20, 2025


👉Limited to 10 Participants
.
Tiered Pricing. Don't Miss Out on the Best Deal!


⭐April 10 - April 30 - You Pay ONLY USD $1495 (Save $400!)
⭐May 1 - May 21 - You Pay ONLY USD $1595 (Save $300!)
⭐May 22 - June 11 - You Pay ONLY USD $1695 (Save $200!)
⭐June 12 - July 2 - You Pay ONLY USD $1795 (Save $100!)
⭐July 3 - July 16 - You Pay USD $1895

Standard Enrollment Price = USD $1895

You Pay ONLY USD $1495 Thru April 30! 

 
Your ONE-TIME payment of $1495 grants you a 4-day in-person training in New York City with TWO Oxygen Advantage Master Instructors PLUS lifetime access to your own Oxygen Advantage online portal and continued monthly support from Patrick and the OA Master Instructors in the form of monthly refresher classes, Q&As, research updates, masterclasses and mentorship! 

 

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Join us in New York City, July 17-20, 2025, for this unforgettable 4-day Advanced Oxygen Advantage Certification Training!

 

Here's a Reminder of Everything That's Included!

 

IN-PERSON COMPONENTS:
4 days of immersive, in-person training with TWO Oxygen Advantage Master Instructors with over 12 years combined breath coaching experience.  

  • Pre-training onboarding call to meet other participants, find common ground, share expectations and get pumped for an amazing weekend together
  • Oxygen Advantage welcome pack, including a hard copy of the Advanced OA Instructor Manual, a pulse oximeter, mouth tape, a Buteyko Belt, a SportsMask, and an OA t-shirt (valued at $200!)
  • Science-based training grounded in the latest research and developments in respiratory health
  • Breathing anatomy, physiology, mechanics, integration with movement, nervous system conditioning, stress management, and advanced performance
  • Functional Breathing Techniques for improving dysfunctional patterns, chronic stress, anxiety, fatigue, lack of focus, bad posture, poor recovery and restless sleep
  • Simulation of High Altitude Techniques for improving oxygen-carrying capacity, aerobic and anaerobic output, exercise efficiency, EPO release, repeated sprint ability, and recovery 
  • Access to a private WhatsApp group for continued mentorship and guidance
  • All the education you need to successfully get certified and start your breath coaching career right away

VIRTUAL COMPONENTS:
In addition to learning from two Master Instructors in person, you will also have the privilege of learning from the creator of the Oxygen Advantage himself, Patrick McKeown, via your own personal Advanced Oxygen Advantage Instructor online portal, to which you get LIFETIME ACCESS.

  • 14 hours of Patrick reviewing the complete curriculum - breathing theory and exercises - from his own perspective and professional experience
  • 300+ hours of educational videos, including tutorials, exploration of current research, demos of breathing exercises, and previously taught masterclasses 
  • An open invitation to join all future online refresher courses and masterclasses
  • PDF version of the Advanced Oxygen Advantage Instructor Training Manual
  • PDF version of Patrick's The Breathing Cure - 500+ pages of breathing strategies for various ailments plus thousands of references
  • Marketing materials, logos, client intake forms and customizable PowerPoint presentations for use in your own coaching business
  • Access to a private Facebook group for Oxygen Advantage coaches from around the world
REGISTER NOW TO TAKE YOUR PERSONAL PERFORMANCE & YOUR COACHING CAREER TO THE NEXT LEVEL! - Single Payment of ONLY USD $1495! (Price Goes Up May 1)

Can't Make This One, But Still Eager to Get Certified?

There are more Advanced Oxygen Advantage Instructor Certification trainings coming in 2025.

Get On the Waitlist!

QUESTIONS?

If you have any questions or concerns at all, please reach out:
[email protected]